Branch Support

BAL has 12 Area Sales Managers across the country who are skilled in delivering product and project support to you and your customers.

No other brand can offer you the benefits of so much experience and expertise based on more than 50 years of heritage in tile adhesives and tiling.

Contact our Area and Regional Sales Managers for product support, to book trade events or project resolution.


Karl Marsh ASM for North West and North Wales

Karl Marsh joined BAL after a long and extensive career in the tiling industry with more than 20 years in sales and contract sales including the likes of CTD.
TEL: 07970450231

John Hunter - ASM Scotland

With more than 20 years experience in construction and tiling sector, John is the perfect person to help you with your tiling project. He has experience working with high-end specifications with contractors, distributors, regionals developers and housing associations throughout Scotland and NE England.
TEL: 07970450215

John Stewart - RSM Yorkshire and North East

John has more than 30 years' experience in the construction sector working with contractors, specifiers, merchants and retailers on small and large domestic and commercial projects across the North.
TEL: 07970450212

Keiron Birch - ASM West Midlands and Wales

Keiron joined BAL more than 10 years ago. He previously worked in the tile retail sector for more than 25 years.
TEL: 07792470430

Geoff Cavell - ASM East Midlands, South Yorkshire

Geoff joined BAL in 2017 after working as a tiler for many years in his family tiling business. Originally from Sheffield, Geoff took over his fathers tiling business Cavell Tiling in Worksop after beginning as an apprentice.
TEL - 07791146932

Allan Garland - ASM South West, Channel Islands

Allan has extensive experience working with fixers, contractors, architects, designers, local authorities and flooring contractors on high value commercial and domestic projects. Highly experienced, he has worked in the tiling sector for more than 10 years.
TEL: 07792470402

Andy Oates - ASM West London, Herts

An experienced tiler with nearly 20 years' experience, Andrew was awarded Tile Fixer of the Year 2015 by The Tile Association. Qualified to NVQ Level 2 from Lambeth College, he started his career a Moderna before joining Wilson & Wylie Contracts Ltd and then Storford Tiling and Marble. He founded Woodford Tiling in 2016.
TEL - 07970450201

Carl Cox - ASM Essex, Suffolk, North London

Carl joined BAL from a large tiling distributor in East Anglia working with tradesman on all aspects of tiles and tiling. He has worked in the tiling industry throughout his career.
TEL: 07970450197

Chris Sawyer - ASM Norfolk, Cambs, Northants, Beds

Chris joined BAL in 2022. Previously he worked as an Area Development for Würth UK - working closely with installers, contractors and distributors in tools and fixings.
TEL: 07821654311

Nick Harman - RSM Hampshire, Surrey, Bucks

Nick Harman has more than 20 years experience in construction sales and specification, working with contractors, sub-contractors and distribution partners on major project throughout the home counties.
TEL: 07970 450209

Danny Donovan - ASM S. London, Kent, Sussex

Experienced sales professional with more than 13 years experience at tiling distributor CTD.

TEL - 07800550460